ABOUT
The various EU initiatives on sustainability open up important opportunities for tourism development. The Green Deal or programs such as Farm to Fork form the basis for promising product development on the part of tourism service providers. But how can the opportunities actually be transformed into a real sustainability strategy that is successfully positioned on the market on the one hand and anchored in the company itself on the other? We would like to explore these questions in the official final conference of the European Erasmus+ project "CredinGreen" and therefore invite all interested persons to this event at the Berlin Exhibition Centre during the ITB.
Date: 6. March 2024
Time: 15.00 – 17.00
Place: Messegelände Berlin / City Cube
Raum M4 (The event will be held in a hybrid format)
| 15:00 | Welcome |
| 15:05 | The European Green Deal and sustainable tourism Introduction (Prof. Rulf Treidel / Project leader, FHM) Sustainable Destination Romania (Prof. Carmen Chasovschi/ Universitatea Stefan Cel Mare din Suceava) Sustainable Destination Firenze, Tuscany (Dr. Sandro Billi/ Centro Studi Turistici di Firenze) |
| 15:50 | CREDinGREEN: Project presentation and results “European Report on Sustainable Tourism” (Prof. Carmen Chasovschi/ Universitatea Stefan Cel Mare din Suceava) Education course “Training program on green tourism” (Prof. Rulf Treidel / Project leader, FHM) CREDinGREEN Policy Paper (Dr. Michael Schwaiger/ E.N.T.E.R) |
| 16:15 | Development and implementation of a sustainability strategy in hospitality (Arben Maliqui / Head of ESG @ a&o) |
| 16:30 | Discussion and conclusion |
| 16:50 | End of the event |
The event is open to the public. For better planning, we look forward to receiving a short registration email to Prof. Dr. Rulf J. Treidel: Rulf.treidel@fh-mittelstand.de.
Participation is also possible online. If you are interested, please also register at the above e-mail address. You will receive an access link shortly before the event.
We look forward to seeing you in Berlin!
On behalf of the entire project group:
Prof. Dr. Rulf J. Treidel (FHM Bielefeld)
More information about the project can be found on the project page: https://www.credingreen.com/
You can download the study and the strategy paper here:https://www.credingreen.com/fileadmin/Forschung/CREDinGREEN/CREDinGREEN_survey_report.pdf https://www.credingreen.com/results
Futureproofing companies and businesses in the Tourism Sector across Europe.
Tourism is facing unprecendented challenges as the sector slowly begins to recover from the effects of the Covid-19 pandemic. Tourism companies are also challenged by the effects of climate change and need to be made aware of future developemnts and opportunities following the EU Green Deal policy and its lasting impact on the sector going forward.
CREDinGREEN is a European partnership of tourism expertise from industry and education collaborating on an innovative and flexible training program that enables company managers and their staff to embrace the significant long-term challenges facing the tourism sector posed by climate action and the aftermath of the Corona pandemic.
CREDinGREEN is engaging with managment and staff of companies within the tourism sector across Europe, as well as leading european experts in tourism and education